Jennifer Lopez pulled out all the stops for her latest campaign images celebrating drop two of her JLo Jennifer Lopez shoe collection for Revolve. The 53-year-old multihyphenate will now be creating drops exclusively for the retailer, with a capsule launch that lures in her fan base with a penchant for going out. In newly released images lensed by Dennis Leupold, she sports a purple feathered tube dress to perfectly complement the Jenny sandal, a silhouette with a 6-inch heel and 1.5-inch platform that comes in soft lilac or gold with a metallic finish.
Lopez was styled by her usual glam team for the shoot, including Rob Zangardi and Mariel Haenn, who accessorized this particular moment with diamond drop earrings and her green-stone engagement ring and wedding band stack. Chris Appleton set her brown hair into long, cascading curls, Mary Phillips swept on lavender eyeshadow and an exaggerated cat eye to play up the '60s aesthetic, and Tom Bachik painted a glossy nude nail, so as not to distract from the rest of the ensemble.
"The dress really makes the shoe pop, which is what it is really all about."
At a cocktail gathering in Beverly Hills on March 18, Lopez and Revolve invited the likes of Chloe and Halle Bailey, Tiffany Haddish, and Christina Milian to celebrate the shoes, where Lopez also wore the Jenny — this time with an iridescent Julien Macdonald gown replete with a thigh-high leg slit. While she arrived in a shaggy David Koma coat holding a mirrored clutch, Lopez eventually stripped back to pose for photos, fanning open her pleated skirt to draw attention to her glittering sequined one-shoulder bodysuit — the foundation of the design. She accessorized with a pair of custom 8 Other Reasons architectural earrings that grazed her shoulders, making for a complete '70s-inspired moment.
The rest of the campaign that coincides with the partnership aptly stars Lopez, presenting the footwear that is currently available to shop with prices ranging from $145-$275. Zangardi talked to POPSUGAR about coordinating outfits around the shoes, explaining: "Jennifer loves shoes! When shooting for her footwear campaigns, we build the looks from the shoes up, and that includes the set design and her poses. Jennifer is a pro, and we've worked together for such a long time, that honestly it comes to her so naturally. She can bring anything to life." His intention is always to make her feel confident while ensuring she can move easily.
In what is perhaps her most striking outfit from drop one (most pieces were sourced from Revolve to complement Lopez's favorite shoes from the range), she layers a custom Michael Costello netted gown with a thigh-high slit over a Commando thong bodysuit, strategically fashioning her leg around the fabric to highlight an ostrich-feather-trimmed stiletto. "To me, this shot screams J Lo and the evolution of her and her brand," Zangardi says, deeming it his personal favorite ensemble.
In yet another design to write home about, the "This Is Me... Now" singer shows off her toned stomach in a multi-cutout Bronx and Banco sequined dress that has a liquid effect. The bodice is made up of just two thin strips of fabric, positioned into a cross shape and baring a whole lot of skin. Lopez works the look with sandals that boast a crystal-embellished, sculptural platform, standing tall at six inches. "The dress really makes the shoe pop, which is what it is really all about," Zangardi says.
While Lopez doesn't model the entire lineup from drops one and two, she certainly did her favorite pairs justice. Ahead, catch up on the glamour, then shop the range at revolve.com.