I Found the Perfect Lightweight Puffer Jacket at Target For $35

POPSUGAR Photography | Marisa Petrarca
POPSUGAR Photography | Marisa Petrarca
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Confession: I've never tried wearing Target's outerwear (until now). I've spent a lot of time donning — and selfie-ing — the brand's downright impressive selection of quarter-zips and trendy loungewear, but I haven't so far ventured into the jacket or coat department. How did everything change? On Cyber Monday, I came across the wildly affordable A New Day Travel Puffer Jacket ($35), took one look at its nearly perfect five-star rating, and the rest was history. Keep reading to find out more.

What I Like About This Puffer Jacket

I'll be honest: I wasn't sure whether I'd like this jacket IRL, mainly because of the price point; it sounds too good to be true. But I can attest that it's worth the hype. It is virtually weightless and features a hoodie, spacious front pockets, and a drawcord if you want to cinch it at the waist. Beyond the practical details, I'm in love with the vibrant pink hue, as well as the quilted design that's trendy but certainly not a fashion risk.

What's Worth Noting About This Puffer Jacket

This puffer coat isn't bulky; it's lightweight and easily packable. That said, it certainly won't get me through a Midwest winter, but it will come in clutch when traveling. I even got to put it to the test: I recently ventured from frigid Minnesota temps to springy Las Vegas, and it was the perfect outer layer. While it has mostly rave reviews, a few shoppers recommended sizing down, but I found that my usual size medium fit perfectly. It wasn't formfitting nor oversize, but I'm confident I could wear a hoodie underneath if I wanted to without it being too tight. In my opinion, it might be worth testing out two sizes and returning your less favorite.

POPSUGAR Photography | Marisa Petrarca

Who Is This Puffer Jacket Best For?

This Target puffer is great for those looking for a lightweight jacket that packs down nicely in a carry-on. That's not to say you have to use it on the go, though. It makes an equally great option for those of you who live in less harsh climates than me. (Lucky you.)

Additional Details

  • This puffer comes in sizes XS-XXL.
  • It comes in five colors, though some have sold out.
  • It's safe to throw it in the washer; finish by tumbling dry.
  • Its shell material is 100 percent nylon, and it's lined with taffeta.

Rating: ★★★★★