“The idea came about on a shoot with Georgia. She said, ‘Oh, this would be amazing but if it were in long,’ and I said ‘Georgia by Universal Standard,’ kind of as a joke. Everybody went away and didn’t really think more of it, except [Chief Creative Officer Alexandra Waldman], whose brain was ticking. Then we got an email inviting us to get together and we all kind of jumped at it. It was the idea that somebody says, ‘Tell me what you want. What’s missing for you personally? What would you like to wear? Let’s make it.’ It was that simple. We just told them what we wanted and it was a very organic process.” — Katy
“Mine was immediate. Boom. I was like ‘red carpet t-shirt!’ Shockingly, having a staple that you’re proud of in your closet is few and far between prior to now, especially if you go above a certain size. Then that window even gets smaller.” — Candice
