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"I think it’s important to have inspiration, but at the same time I try not to be too heavily influenced by others. I think it’s important to have a strong brand and identity and that it’s your own. I am constantly looking around and paying attention to trends and what other people are doing, but we like to interpret them in our own way and make sure it’s still very true to this brand. When I’m looking for advice in categories that are new to me, I’m talking to the professionals and it’s more on the production side, as far as 'What are my options?' and 'What performs better?' I'm educating myself in those categories."