2018's Hottest New Accessory Is Here, and We're Calling It the "Scrunchie Bag"

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If you're anything like us, you like to be one step ahead of everyone else when it comes to fashion trends. For this reason, we thought we'd let you in on what we think is going to be 2018's hottest accessory: the "scrunchie bag." We first saw this trend with The Row's Double Circle Bag ($1,850) and, soon after, other brands like Zara, Staud, and Loewe followed suit. We decided to call this recognizable design the "scrunchie bag" for its playful, gathered center and retro '90s flair. Keep reading to see how street style stars have been carrying this must-have accessory, and shop out some of our favorite pieces ahead.

Style It With a Tailored Blazer
Getty | Daniel Zuchnik

Style It With a Tailored Blazer

Carry It Wearing a Newsboy Cap

Style It With a Silk Top and Denim Skirt
Getty | Christian Vierig

Style It With a Silk Top and Denim Skirt

Carry It Wearing a Monochrome Look

Style It With a Classic Trench Coat
Getty | Edward Berthelot

Style It With a Classic Trench Coat

Carry One Wearing a Hot Pink Slip Dress

Style It With a Sundress

Carry It Wearing a White Blazer and Denim Skirt

Style It With a White Button-Down and Cuffed Jeans

The Row Double-Circle Python Small Bag
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The Row Double-Circle Python Small Bag

The Row's Double-Circle Small Bag ($3,250) comes in a luxurious python material.

Zara Medium Tote Bag With Dowel
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Zara Medium Tote Bag With Dowel

For a sleek and simple style, opt for this Zara Medium Tote Bag With Dowel ($26, originally $40).

Staud Small Pink Velvet Grace Bucket Bag
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Staud Small Pink Velvet Grace Bucket Bag

Look pretty in pink carrying this Staud Small Velvet Grace Bucket Bag ($276).

Valentino Bebop Ring Loop-Handle Clutch Bag
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Valentino Bebop Ring Loop-Handle Clutch Bag

For a sparkly option, carry this Valentino Bebop Ring Loop-Handle Clutch Bag ($3,045).

Topshop Premium Leather Drawstring Bag
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Topshop Premium Leather Drawstring Bag

Fit all of your essentials in this pink Topshop Premium Leather Drawstring Bag ($60, originally $150).

Fontanelli Pleated Nappa Leather Satchel Bag
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Fontanelli Pleated Nappa Leather Satchel Bag

This Fontanelli Pleated Nappa Leather Satchel Bag ($545) features braided handles.

Staud Small Velvet Grace Clutch Bag
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Staud Small Velvet Grace Clutch Bag

Style your LBD with this navy Staud Small Velvet Grace Clutch Bag ($250).

The Row Double Circle Small Top Handle Bag
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The Row Double Circle Small Top Handle Bag

For a sleek option, try this white The Row Double Circle Small Top Handle Bag ($1,850).

The Row Double Circle Medium Leather Tote
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The Row Double Circle Medium Leather Tote

For a larger style, opt for this burgundy The Row Double Circle Medium Leather Tote ($2,150).