These Were This Year's Most Popular Fashion Brands

Launched by Giuliano Calza in 2015, GCDS emerged as a streetwear power player in 2018, counting celebrities, models, and influencers among its fan base (the Fall 2018 ad campaign starred Kali Uchis and Fetty Wap). The brand also recently launched beauty on its website, featuring lipsticks with names like Hype and Marijuana 4:20.