The Fashion Industry Is Struggling — Here’s How 5 Independent Designers Are Coping

"We believe it's important to bring our customers along on our journey and really listen to what they need during this challenging time. In reaction, we immediately shifted our marketing to focus entirely on positivity, creativity, and color. From hosting digital color therapy classes to asking our audience to digitally paint their ceilings on Instagram to imagine a more joyful environment, we are shifting our creative energy to dream and to make an impact outside of clothing."