Brandon Maxwell's Design Inspiration Always Comes Back to Family

POPSUGAR: Tell me about the inspiration behind the Free Assembly collection.

Brandon Maxwell: We started about a year ago on this collection, and I was working with an incredibly talented team. We were talking about joy and optimism, and being out in the world. My job as a creative director is to think about how the clothes we make will live online and on social media. There's a scene in the campaign video running in the rain and everyone was still dancing post-shoot, and that's all I can hope for.