10 Affordable Brands Like Lulus You Should Be Shopping

Rouje Eleanor Dress ($290)

Founder Jeanne Damas launched Rouje in 2016 as a destination known for curating an "aspirational French girl aesthetic." The brand's wide array of pretty tops, dresses, and hair and skin-care products are favorites among the influencer set.

• Pros: Effortless Parisian style; high-quality fabrics; timeless, feminine silhouettes
• Cons: Premium price point; limited size inclusivity; slower shipping for international orders
• Who it's best for: Those seeking chic, French-inspired wardrobe staples