PS: One way that people are trying to be a little bit more sustainable is up-cycling, repurposing, and re-wearing. Do you have a design that you always go back to, or something in your current collection that you would just consistently wear all the time, and it will always be versatile?
MH: I personally am a uniform dresser. I am in the same outfit I was in yesterday. I wear the same stuff all the time, and I wear the same aesthetic all the time. It just makes so much sense for me.
For the line, we have what we call our Core Collection and these are the styles that we're running every season, over and over. Ultimately, it's about bringing more attention to that part of the brand, because it is really about giving people that baseline wardrobe, and helping to re-shift this idea of how we wear clothes, and how often we wear clothes, and what it means to wear the same things a lot.
For me, it's the Adele top. It's made of hemp, it's a white button down, and everybody in the office has that top. It is my favorite white button down. You begin to live in that. We have our denim now: the Georgina jeans and the Monte pants. I want to make it easy for you to get dressed, and [make it] that you feel good — and that and that you have these uniform core pieces that you're just known for wearing.
