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At $3.99, these are a total bargain compared to the much smaller containers of basil they sell at the regular grocery store. The problem is that, much like Jonathan Franzen's The Corrections, there is no way you are ever going to get through it. I have finished a pack of Trader Joe's basil exactly once, when I got slightly drunk and decided I needed to make enough pesto to fill a bathtub.
I know what you're thinking — That's awesome. A bathtub full of anything edible is the American dream. And to that I would yell, "YES, unless it's pesto, which is never as good as you think it's going to be, and then you have a bathtub of it and your poo will be green for the next week."
So I usually just leave the basil in my fridge until it ends up looking like regurgitated kelp.