After not finding enough high-quality makeup products that complemented their beautiful brown complexions, Afro-Dominican sisters Mabel and Shaira Frías launched their cosmetics brand, Luna Magic Beauty, with the mission to provide great-quality cosmetics at approachable prices and in a manner that uplifts and celebrates beauty and culture. The brand's motto is "Beauty with a vibe," and the goal is to create a community of beauty-obsessed makeup-lovers regardless of race or skin tone.
"Growing up Dominican American has been such a colorful and dynamic experience," the sisters told POPSUGAR Latina. "Dominican culture is very colorful, lively, and infectious and we love to extend this energy to our brand. The feedback we get the most from our customers is how much our colorful packaging and bold colors make them feel happy and excited, and this excites us."
