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Target's price match policy also applies to online purchases. Target price matches itself with online and in-store prices, but to get an online price match, you have to call Target.com Guest Services. The store is willing to price match online competitors from an approved list, and the product you're price matching has to be identical.
Just like in-store price matching, the online price match must be within 14 days of purchase. Target does not match online competitors for customers and stores in Alaska and Hawaii. Target will also not price match products that are Target Plus Partner items on the website.