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Best South Asian Businesses to Support For Diwali

These 30 Underrated South Asian-Owned Businesses Will Be Your Go-To For Diwali

Best South Asian Businesses to Support For Diwali
Image Source: Zenergize Your Space

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The Shop: Soma Ayurvedic is a skin-care brand inspired by Ayurvedic practices spanning centuries. With ingredients that are sourced from adaptogenic herbs from India, this skin-care line is suitable for all skin types.

What to Buy: The Anti Aging Cream With Aloe Vera and Saffron ($68) is perfect for preventing winter dryness.

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