Your drugstore beauty aisle just got a little more holistic. In the next few weeks, you'll start to notice a new brand roll out at CVS. It's called ApotheCARE Essentials (get it?), and we're starting to think of it as a sort of drugstore Kiehl's. That's because the brand makes products that fuse together modern science and natural, old-school ingredients to deliver results. And, would you look at that, all these goodies cost less than $15.
ApotheCARE Essentials has collections for both hair and skin, and you can mix and match both options to turn your bathroom into a mini science lab-spa. Whether you prefer lavender, vanilla, jasmine, or geranium, the world (or shower, in this case) is your oyster — go wild and pick the scents that work for you.
Whichever one you land on, know that you'll be slathering your body with naturally sourced essences that are extracted from actual plants to deliver smooth, supple hair and skin. Thanks, chemistry!
Check out ApotheCARE Essentials' best goods, ahead.