The Beauty by POPSUGAR line is finally here — and we couldn't be more excited. The massive new line, available at Ulta Beauty and on the Beauty by POPSUGAR site, has a huge array of beautiful, pigmented, easy-to-use products you won't be able to resist.
Among the gems of the collection are the lip products, all of which feel ultracomfortable on your lips, are super moisturizing, and come in gorgeous hues. Whether you prefer a supersaturated pout or just a wash of color on your lips, you'll find a product that's perfect for your needs.
Keep reading to see every product in the new collection, designed with you in mind.