Skip Nav
These Are the 10 Best Foundations, According to Celebrity Makeup Artists
Thayers Rose Petal Witch Hazel Review
I Tried This Bestselling $9 Witch Hazel Toner — It's the Answer to All Your Skin Problems
Beauty News
MAC Is Launching 38 New Products in March — Including 4 Lip Oils!

Does Ulta Sell ColourPop?

ColourPop Is Coming to Ulta, and We're Losing Our Makeup-Loving Minds

How do we love ColourPop? Let us count the ways. First, the trendy brand is known for churning out new, dynamic products at a near-dizzying speed. Second, it offers eye shadows for $5 and liquid lipsticks for $6, which allows us to keep purchasing said endless stream of makeup without emptying our life savings. Plus, it's a badass woman-owned beauty brand that just feels good to support. Want one more reason? Starting Feb. 25, ColourPop will be available at Ulta.

If you recall, ColourPop expanded into Sephora last Fall, so this news is further proof that the brand's reign over budget beauty isn't ending anytime soon. According to a ColourPop rep, select items from the line will be available in stores and online at the megaretailer.

This also means that you'll get to swatch ColourPop products IRL before purchasing, something that's impossible to do with an online-only retailer. According to brand founder and President Laura Nelson, that was the imperative motivation for selling ColourPop at Ulta. "As ColourPop continues to expand and branch out into new product categories, specifically in the complexion space, we wanted to provide an in-store experience that allows consumers to experiment and play in real life with our portfolio of cult favorite products for the first time," she said in a release.


Senior Vice President of Merchandising for Ulta Beauty Monica Arnaudo also noted that the brand was a good get for the massive chain. "ColourPop is a brand that has been consistently requested by our guests and we look forward to providing an in-store experience that offers our guests the ability to test, try, and play with these products," she said.

Ulta's ColourPop lineup will be bestsellers like the brand's iconic Super Shock Shadow ($5), Highlighter ($8), Ultra Matte Lip ($6), Element of Surprise Shadow Palette ($16), Double Entendre Shadow Palette ($16), Trifecta Lip Bundle ($16), Wicked Trick Lip Bundle ($16), First Charmer Foursome ($18), and Dream Fever Foursome ($18).

In other news: dreams do come true!

From Our Partners
This New Feature From YouCam Allows You to Ask a Makeup Artist For On-Demand Advice
Einstein Bros Bacon and Cheese Scented Shampoo
Ivanka Trump Visits an Iowa Hair Salon
New MAC Products March 2018
Jennifer Lopez Wears Straight '90s Hair
This L'Occitane Skincare Bundle Looks Egg-Cellent (Sorry)
Give Me Glow Cosmetics Halo Highlighter Swatches
Pantene Pro-V Blends Gentle Cleansing Water Shampoo
Glamglow x My Little Pony
Ardell Magnetic Lashes Review
Best K-Beauty Products 2018
Kylie Cosmetics Launches Posie K Velvet Single
From Our Partners
Latest Beauty
All the Latest From Ryan Reynolds