Rihanna Has Done It Again — Fenty Beauty's New Concealer Comes in 50 Shades
When Rihanna debuted Fenty Beauty with 40 foundation shades, she changed the beauty industry forever. Now, in her quest to bring inclusivity to all, the brand is kicking off the new year with 50 shades of concealer and 10 more additions to the foundation range. While many brands still only have a few shades of complexion products, the new Pro Filt'r Instant Retouch Concealer ($26) has enough so that everyone can find the perfect match. In addition to the massive concealer launch, Fenty is also revealing two more brushes, a sponge, and eight shades of Pro Filt'r Instant Retouch Setting Powder ($32). Check out the concealer collection ahead, which will be available at Sephora and on Fenty's website on Jan 11.