If you've been watching the beauty space over the past six months, it should come as no surprise to you that "mermaid" or "unicorn" products are having a major moment. And it isn't only the packaging that makes these items magical! The formulas themselves boast a mesmerizing sheen, which many brands and fans are calling holographic.
However, this is something of a misnomer. Nail polish junkies in particular know that the term holographic specifically refers to a kind of glitter particle that flashes with a rainbow or diamond-like sparkle. Some "unicorn" products fit into this category, but more often, they're iridescent. The colors in this family present as one shade at first glance but flash a few different colors depending on lighting. (For reference, think of the silver, green, gold, and blue casts you can see on a black pearl.)
We say, the more color, sparkle, and glitter, the merrier! We're absolutely fans of this trend and will continue rocking unicorn products long after they're out of style. To help feed your own addiction, keep reading; we've rounded up 15 of our favorite eye-catching prismatic products.