If you're a diehard fan of K-beauty, you know that it's become easier to shop these kitschy and effective products in recent years. However, it's a frustrating fact that many of the best and coolest items are still nigh impossible to find stateside. Starting Feb. 10, the team at Nordstrom will be offering more than a whopping 500 Korean beauty products as part of a special pop-up shop.
You'll have heard of a few of the brands included before — such as Too Cool For School and Chosungah 22 – but many of the participating companies are making their North American debut. Sheet masks, jelly shadows, skin swabs, accessories, and even men's grooming products will be available for purchase. The shop itself will feature that fun and funky K-beauty aesthetic, too, with fuzzy pink yoga balls and floor-length mirrors.
According to a representative for Nordstrom, the retailer already carries some Korean beauty brands, but this pop-up functions as a testing ground for new potential offerings. So if you love one of the new products, be sure to stock up before March 26, the final day of the pop-up. This will signal to Nordstrom's buyers that it's worthy of becoming a staple of the beauty department!
The pop-up shop will only be in seven retail locations (Seattle; Bellevue, WA; Dallas; Los Angeles; Chicago; Vancouver, B.C., Canada; and Toronto), but thankfully, we'll all be able to get the full K-beauty experience online at Nordstrom.com/POP. Read on to get a closer look at some of the exciting products that you'll be able to shop come Feb. 10 . . . and brace your wallet for some serious spending!