In the all-pervasive digital world, buying beauty products online is as easy as the click of a button. And yet, there's something oddly satisfying about finding a breakout-busting face wash or lipstick in a just-right shade of pink nestled between the soda and toilet paper aisles at the drugstore — for less than what you'd pay for a 12-pack of Charmin.
You don't have to subscribe to the same products you've been seeing for years, either; 2020 is already brimming with a handful of new and affordable beauty buys you'll want to snag during your next trip. We're talking eco-conscious hair stylers, softening lip treatments, cheap-as-hell makeup, and more.
Ahead, check out the best drugstore beauty products we'll be buying in the new year — because the only thing you'll be getting from all that online scrolling is carpal tunnel.
