11 Celebrities Who Embrace Eco Beauty

Gwyneth Paltrow has used her high-profile position to spread the news about planet-healthy skin care. "'Going green' is no longer just the ideology of left-wing hippies. Nor is it a trend," she wrote on GOOP. "The more commercial it goes, the better off we all are, and not only from an ecological and environmental standpoint. It's a win-win." Some of her favorite Earth-friendly buys include brands like Butter London, Tata Harper, Decleor, Dr. Bronner's, and Tammy Fender.