20 New Products You Absolutely Need to Buy to Survive August

Most sheet masks slip and slide around on me. This leaves my hair and shirt soaked with serum, while large areas of my face end up uncovered — and thus, untreated. These face masks ($60 for eight) use coconut gel, which holds 10 times more liquid than traditional fiber sheets and perfectly clings to the contours of my face. After 20 minutes of wearing one, I looked dewy, radiant, and lineless . . . so of course, I'm hooked! —EO