15 New 2017 Beauty Launches Editors Actually Love and Use All the Time

"I've been using the neuLash Lash Enhancing Serum treatment ($150) for over a month now, and I'm loving the results I'm seeing in my lashes. Most days, I don't even wear mascara! On days when I do want to step up my lash game with a bit of va-va-voom, though, I'll use neuEnvy Peptide Enhanced Mascara ($32), since I know it won't take away from the benefits I'm seeing from the nighttime lash treatment. The peptide-enhanced formula complements my newly thick lashes, all while feeling light and natural . . . I barely feel like I'm wearing mascara at all!" — Brinton Parker, assistant trending editor, Beauty