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These Are the 8 Hottest Mascara Launches of 2017 So Far
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Rimmel Volume Shake It Fresh Mascara

Stale mascara is a thing of the past, thanks to this innovative tube from Rimmel. Just give it a shake (three to five times) to rid the formula of any clumps for a smooth, like-new application every time. We give it bonus points for the cocktail shaker-inspired packaging.

Rimmel Volume Shake It Fresh Mascara ($7)

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