The Results Are In: These Are the Best Beauty Brands of 2018, According to Editors

"I'll admit my bias: Linda Wells was my first-ever boss in the beauty industry, so when she created Flesh after her 20-plus year tenure at Allure, I knew the products would be good. What I didn't expect, however, was for them to also be innovative: every single launch — from its 40 shades of Thickstick Foundation to the Swipe Lip Color — has been a win, but my favorite might be the Flipbook Makeup Sheets ($22), which look like blotting papers but are actually just a faster way of applying blush and bronzer to your face." — KC