Rihanna Has Done It Again — Fenty Beauty's New Concealer Comes in 50 Shades
When Rihanna debuted Fenty Beauty with 40 foundation shades, she changed the beauty industry forever. Now, in her quest to bring inclusivity to all, the brand is kicking off the new year with 50 shades of concealer and 10 more additions to the foundation range. While many brands still only have a few shades of complexion products, the new Pro Filt'r Instant Retouch Concealer ($26) has enough so that everyone can find the perfect match. In addition to the massive concealer launch, Fenty is also revealing two more brushes, a sponge, and eight shades of Pro Filt'r Instant Retouch Setting Powder ($32). Check out the concealer collection ahead, which will be available at Sephora and on Fenty's website on Jan 11.
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 100
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 100 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 105
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 105 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 110
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 110 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 120
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 120 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 130
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 130 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 140
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 140 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 145
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 145 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 150
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 150 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 160
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 160 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 170
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 170 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 180
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 180 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 185
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 185 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 190
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 190 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 200
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 200 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 210
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 210 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 220
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 220 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 230
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 230 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 235
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 235 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 240
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 240 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 250
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 250 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 255
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 255 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 260
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 260 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 270
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 270 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 280
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 280 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 290
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 290 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 300
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 300 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 310
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 310($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 320
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 320 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 330
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 330 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 340
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 340 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 345
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 345 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 350
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 350 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 360
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 360 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 370
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 370 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 380
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 380 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 385
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 385 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 390
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 390 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 400
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 400 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 410
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 410 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 420
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 420 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 430
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 430 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 440
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 440 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 445
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 445 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 450
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 450 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 460
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 460 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 470
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 470 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 480
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 480 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 490
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 490 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 495
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 495 ($26)
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 498
Fenty Beauty Pro Filt'r Instant Retouch Concealer in 498 ($26)