22 Beauty Items From Amazon That Have Changed Our Editors' Lives — Their Reviews Prove It

"I have short, sparse eyelashes, so hunting for effective mascaras has become a passion of mine. Of all the affordable options, L'Oréal Paris Makeup Lash Paradise Mascara ($10) is my absolute favorite. It lengthens and thickens for a falsie-like effect in just two coats. What I appreciate about the formula is that it doesn't flake or smudge, so I don't have to worry about it all day long. Almost 3,000 Amazon customers have reviewed this mascara, and most of them give it a perfect five stars." — MCW