POPSUGAR / paid content for / e.l.f. Cosmetics
e.l.f. Cosmetics How to Enhance Your Natural Complexion
Au Naturel Skin Is on the Rise — Here Are All the Products You Need to Embrace It
4
Forget polished and penciled eyebrows. The au naturel trend wants you to embrace your thick and feathery hairs. If you're looking for minimal grooming, opt for the e.l.f. Cosmetics Wow Brow Gel ($4). The wax-gel hybrid formula deposits just the right amount of product onto your brows, will hold the hairs in place all day, and looks completely effortless.