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Squigs Beauty

The Brand: Squigs was founded in 2022 by one of POPSUGAR's very own former fashion editors, Nikita Charuza. The brand was inspired by traditional Indian beauty treatments, such as hair oiling, and aims to create products that work well and are good for you. One of the inaugural products is so good, it won a POPSUGAR Beauty Award.

What to Buy: Squigs Beauty Gooseberry Delight Hair Oil ($34)

Squigs Beauty
Squigs Beauty Gooseberry Delight Hair Oil
$34
from squigsbeauty.com
Buy Now
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