These Afro-Latinx-Owned Beauty Brands Have Transformed My Routine

Inspired by her own natural-hair journey, Lulu Cordero started embracing ancestral Dominican beauty remedies to help her hair recover from the alopecia she experienced after going natural. She created a formulation using organic coffee grounds and herbs like rosemary, both known for promoting hair growth. Her hair-growth oil is known today as the Bomba Curls Dominican Forbidden Oil. The lightweight multipurpose oil sources high-quality ingredients from the Dominican Republic and works to promote healthy hair growth and nourish strands.

"I always seek to honor our ancestors — first and foremost. They are my reason. They drive and inspire me," Cordero told POPSUGAR Latina. "Bomba Curls comes from a very honest place for me. I want to carry on my ancestors' dreams and make my community proud. I want our voices to be heard, respected, and recognized. My way of doing that is by uplifting my ancestors and their sacred remedies. We will be invisible no more!"