An Active Person's Guide to Athlete-Owned Beauty Brands

Brand: The Shop

Athlete: LeBron James

What It Is: If you're familiar with LeBron James's non-basketball-related business ventures, you may know the name "The Shop" from his barbershop-based talk show. Now, he's launching a men's grooming line of seven products under that same name. The line consists of a face wash, a leave-in conditioner for beards, and five other products that complete a comprehensive self-care routine for men. Each product is less than $10 and can be found at Walmart.

PS Product Recommendation: The Shop Face Wash Daily Exfoliating Cleanser ($10) is the perfect everyday face wash. It is loaded with beneficial skin-care ingredients like vitamin B5, glycerin, and castor oil that leave a clean canvas for the next steps of your routine. We are always on board with an effective face wash that only costs $10.