#ShareTheMicNow: Everything to Know About the Campaign Amplifying Black Women on Instagram
"When the world listens to women, it listens to white women." This unjust truth is precisely what inspired the creation of the #ShareTheMicNow campaign. The initiative, which is taking over social media on June 10, centers on Black women speaking from the Instagram accounts of white women with large followings in order to share their stories and help foster conversations about racial justice. More than 40 women will be handing over their handles to amplify Black voices, including actresses (hi, Busy Philipps and Sophia Bush), athletes (we see you, Alex Morgan and Megan Rapinoe), and fashion designers (like Diane von Furstenberg, for example).
The campaign was brought to life by Bozoma Saint John, a businesswoman and the current chief marketing officer of Endeavor; Luvvie Ajayi Jones, a New York Times bestselling author and podcast host; Glennon Doyle, a New York Times bestselling author and the founder of Together Rising; and Stacey Bendet, CEO and creative director of Alice + Olivia. Ahead, get the full scoop on the initiative's goals, and check out the comprehensive list of who's participating.
What Is the Goal of the #ShareTheMicNow Campaign?
The objective of #ShareTheMicNow is clear: magnify the voices of Black women and the significant work they're doing to effect change. According to the campaign's official press release, the founders are seeking to create "a network of disruptors who know and trust each other" and hope that it inspires other white and Black women to work together and re-create these actions on their own accounts to further the activism.
Who Is Participating in the #ShareTheMicNow Campaign?
Ahead is the full list of confirmed participants. The names of the Black women involved are listed first, followed by the white women whose Instagram pages they'll be speaking from.
- Alencia Johnson (@alenciajohnson) will work with Jen Hatmaker (@jenhatmaker)
- Alexa Idama (@lowimpactfit) will work with Seane Corn (@seanecorn)
- Alexis McGill Johnson (@alexismjpp) will work with Elizabeth Warren (@elizabethwarren)
- Angelica Ross (@angelicaross) will work with Hilary Swank (@hilaryswank)
- Austin Channing Brown (@austinchanning will work with Brené Brown (@brenebrown)
- Bozoma Saint John (@badassboz) will work with Kourtney Kardashian (@kourtneykardash)
- Brittney Cooper (@professor_crunk) will work with Elizabeth Gilbert (@elizabeth_gilbert_writer)
- Candace Marie (@marie_mag_ ) will work with Ali Krieger (@alikrieger)
- Cari Champion (@carichampion) will work with Busy Philipps (@busyphilipps)
- Christina Rice (@christinamrice) will work with Melissa Urban (@melissau)
- Danielle Young (@thedanielleyoung will work with Catt Sadler (@iamcattsadler)
- Deesha Dyer (@deeshadyer267) will work with Kathryn Budig (@kathrynbudig)
- Devi Brown (@devibrown) will work with Barb Schmidt (@peacefulmindpeacefullife)
- Elaine Welteroth (@elainewelteroth) will work with Michelle Monaghan (@michellemonaghan)
- Elle Hearns (@soulfreedreams) will work with Cameron Esposito (@cameronesposito)
- Eunique Jones Gibson (@euniquejg) will work with Katie Couric (@katiecouric)
- Fresco Steez (@thepalmtreepapi) will work with Megan Rapinoe (@mrapinoe)
- Gia Peppers (@giapeppers) will work with Jenny Mollen (@jennymollen)
- Ibtihaj Muhammad (@ibtihajmuhammad) will work with Alex Morgan (@alexmorgan13)
- Jamia Wilson (@jamiaawilson) will work with Sarah Sophie Flicker (@sarahsophief)
- Jessica O. Matthews (@jessomatt) will work with Ashley Judd (@ashley_judd)
- Jovian Zayne (@jovianzayne) will work with Mandy Moore (@mandymooremm)
- Julee Wilson (@missjulee) will work with Stacey Bendet (@aliceandolivia)
- Justina Omokhua (@justeenahoh) will work with Brie Larson (@brielarson)
- Kahlana Barfield Brown (@kahlanabarfield) will work with Julia Roberts (@juliaroberts)
- Keah Brown (@keah_maria) will work with Nina Tame (@nina_tame)
- Kimberly Blackwell (@kimblackwellpmm) will work with Julianne Hough (@juleshough)
- Latham Thomas (@glowmaven) will work with Gwyneth Paltrow (@gwynethpaltrow)
- Lauren Wesley Wilson (@laurenwesleywilson) will work with Sara Bareilles (@sarabareilles)
- Lindsay Peoples Wagner (@lpeopleswagner) will work with Diane von Furstenberg (@therealdvf)
- Luvvie Ajayi Jones (@luvvie) will work with Sophia Bush (@sophiabush)
- Melina Abdullah (@docmellymel) will work with Chelsea Handler (@chelseahandler)
- Miatta Johnson (@miattajohnson) will work with Brandi Carlile (@brandicarlile)
- Monique Melton (@moemotivate) will work with Debra Messing (@therealdebramessing)
- Myleik Teele (@myleik) will work with Cheryl Strayed (@cherylstrayed)
- Naima Cochrane (@naimagram) will work with Liz Plank (@feministabulous)
- Nicole Walters (@nicolewalters) will work with Hilarie Burton Morgan (@hilarieburton)
- Nikki Ogunnaike (@nikkiogun) will work with Arianna Huffington (@ariannahuff)
- Nimotalai Ganiyu (@nimotalaiganiyu) will work with Sarah McBride (@sarahemcbride)
- Opal Tometi (@opalayo) will work with Ashley Graham (@ashleygraham)
- Rachel Cargle (@rachel.cargle) will work with Sarah Paulson (@mssarahcatharinepaulson)
- Seun Adigun (@seun_msamazing) will work with Sue Bird (@sbird10)
- Stephanie Thomas (@disabilityfashionstylist) will work with Selma Blair (@selmablair)
- Stephanie Young (@slynnyoung) will work with Chrissy Metz (@chrissymetz)
- Tai Beauchamp (@taibeau) will work with Kimberly Williams-Paisley (@kimberlywilliamspaisley)
- Tarana Burke (@taranajaneen) will work with Glennon Doyle (@glennondoyle)
- Thasunda Brown Duckett (@thasunda) will work with Jessica Seinfeld (@jessseinfeld)
- Tiffany Aliche (@thebudgetnista) will work with Ashlyn Harris (@ashlynharris24)
- Yaba Blay (@fiyawata) will work with Abby Wambach (@abbywambach)
- Yvette Noel-Schure (@yvettenoelschure) will work with Esther Perel (@estherperelofficial)
- Zerlina Maxwell (@zerlinamaxwell) will work with Hillary Clinton (@hillaryclinton)
How Do I Follow Along With the #ShareTheMicNow Campaign?
We're glad you asked, reader! On Wednesday, simply head over to the Instagram accounts of the allies listed above to see what content is shared by the respective women taking over their pages. You can also follow along with all posts by perusing through the #ShareTheMicNow hashtag. Listen to, read, absorb, reflect on, and share their voices with your own followers to spark conversations and spread their stories. And while you're at it, be sure to follow each of the Black women who participated in the campaign to keep up with them long after June 10.