"We want to be relatable to our supporters."
PS: Wow, yeah those are some big brands, and that actually brings me to a question I had in mind: how do you decide which brands are a good fit for sticking to your personal brand?
SS: We just stick to companies that can relate to our brand and our audience. Our brand is basically all about sisterhood, just having that partnership. We want to be relatable to our supporters. Any brand that comes to us with a campaign that's relatable and that can reach our supporters as well, that's the ones that we like to stick to. But also the ones that we love as well.
