Freshly Picked Has a New Line of Rainbow Moccs in Honor of Baby Loss Awareness Week
Freshly Picked moccasins are a mom favorite when it comes to covering little feet, so we can only imagine the frenzy that their magical new line will cause. On the heels of their bold collaboration with Disney, the brand has released the Rainbow Baby Collection, and it's exactly what you'd expect from the name — bright colors, rainbow patterns, and even an iridescent option.
The timing of the initial launch was perfect for Pride Month, this new launch is in honor of Baby Loss Awareness Week, and Freshly Picked knows the colorful mocs will be a special way for parents to celebrate their rainbow babies. We can't help but think they'd be the cutest addition to a rainbow baby photo shoot or make a sweet gift for a rainbow baby in your life.
"This Rainbow Babies collection is so special to me," Freshly Picked's CEO and founder, Susan Petersen, told POPSUGAR. "So many women that I know and love have lost babies too soon, and even though it's heartbreaking, they keep moving forward by hoping for or raising their rainbow babies, and I think that's a really beautiful thing to celebrate."
Hurry up, and shop the entire Rainbow Collection ahead, because sizes are already selling out!