Every New Product You and Your Kids Need in Your Lives This October

"A sister to the popular Lilypad Playmat from Nook, the Lilypad 2 Playmat ($240) is bigger and better, but it's still just as soft, eco-friendly, and comfy as the first. At over four feet wide on each side, it's the perfect mat to lay down in the playroom, at the beach, for a picnic in the park . . . basically any time your kids are sitting down (we know that might not feel like it happens very often), this beautiful mat comes in handy (and looks good doing it)." — AS