My BrestFriend Nursing Pillow If you're planning on breastfeeding, the My BrestFriend Nursing Pillow ($40) is popular among the new mom set. (Important to know: some mothers who have C-sections find that this pillow doesn't work for them.) Another favorite is the Boppy ($30). Both help you position the baby. Image Source: Target My BrestFriend Nursing Pillow $40 from target.com Buy Now Boppy $30 from amazon.com Buy Now