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Kendall Jenner's Fall 2016 Marc Jacobs Campaign

You'll Hardly Recognize Kendall Jenner in the New Marc Jacobs Campaign

Kendall Jenner's Fall 2016 Marc Jacobs Campaign

We always knew Kendall Jenner had a dark side. The model channeled her best grunge vibes for Marc Jacobs's Fall 2016 campaign, and we're totally feeling it. Much like his runway, the ad completely immerses viewers into a dark, gothic world, where Kendall is a goth goddess. She truly looks unrecognizable with vampy makeup and an oversize wig. Add in the knee-high combat boots (Lady Gaga would definitely approve of those), and Kendall looks like a rebel warrior ready for battle.

The 20-year-old beauty is a favorite of Marc Jacobs. Her first runway show was for the designer's Fall 2014 collection and she also walked in his Fall 2016 show. Marc Jacobs gave a special shout-out to the model on Instagram, writing, "Kendall slid those boots on and walked around the studio as if she was in a pair of running shoes: statuesque, confident." He added that her ability to "effortlessly transform into a look and character" was so inspiring, and judging from the ad, Kendall nailed her edgy persona perfectly. Read the designer's full comments and see the photo for yourself here.

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