26 Women-Owned Fashion Brands to Shop This Month and Beyond

POPSUGAR Photography | Shelcy Joseph
POPSUGAR Photography | Shelcy Joseph
While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review Guidelines here.

Women's History Month is the perfect time to brush up on your knowledge of small-owned, women-run businesses. These brands each have a story behind them: one of resilience, purpose, and empowerment that inspires people to support. Here, we curated a list of clothing, beauty, and accessory brands we trust to deliver quality items that are also stylish and unique. You may not be familiar with them all, which is why we've also included a bit of backstory, along with a favorite site selection from each of our editors.

From Paloma Lanna's Paloma Wool, you can expect plenty of mesh tees and cozy ribbed sweater sets. Hill House Home, founded by Nell Diamond, has become synonymous with the breezy nap dress, which sells out with each new launch. Marrow Fine creator Jillian Sassone makes out-of-the-box engagement rings for those who prefer an alternative to the classic diamond. Sleeper is the brand we trust for silky, feather-trimmed PJs that double as evening wear when you add a pair of heels. Brother Vellies's Aurora James is probably on your radar already — she started the 15 Percent Pledge, which urges retailers to buy from Black businesses and ensure diversity across the board. Of course, she also designs inventive luxury accessories and shoes crafted by African artisans.

Scroll through for women-led brands you should support, not just this month but every day of the year.

Petit Kouraj
petitkouraj.com

Petit Kouraj

"I love these handmade bags ($345) created by a former fashion stylist, Nasrin Jean-Baptiste. They're a conversation starter whenever I wear them on vacation, and they're inspired by — and handmade in — her beloved home country of Haiti." — Jessica Andrews, director, Fashion

Sleeper
the-sleeper.com

Sleeper

"I've always been a big fan of Sleeper — from the label's feathered pajama sets and Boudoir Pants ($250) to its puff-shoulder dresses — and I recently learned that the company is based in Kiev, Ukraine, and offering ways to help its home country during the current Russian invasion on its site." — JA

B.Clawed
bclawed.com

B.Clawed

"I was hesitant to go to nail salons during lockdown, so I tried modern press-on nails for the first time — and got hooked! These fun yet chic styles are made from a Black- and woman-owned brand based in New Jersey called B.Clawed — this is the nude set ($25)." — JA

Cultnaked
POPSUGAR Photography | Shelcy Joseph

Cultnaked

"I'm a huge fan of Cultnaked's slinky leather sets and sparkly tops. The brand masters evening dressing but also suggests daring ways to dress during the day. The founder is Ukrainian, and I learned that it decided to close its website in support of the civilians, though you can monitor the brand's status on the website." — Shelcy Joseph, editor, Fashion

Americae
americae.com

Americae

"Americae was founded by Gabriela Guaracao, who was born in Colombia but raised in the US. In fact, Americae is the Latin word for 'The Americas.' Guaracao draws from both places but is particularly inspired by the Amazonian plants. I fell especially in love with her Raw Emerald Ring ($278), which is special because it's from the Ecosystem collection, incorporating materials from Japan and Milan. Emerald also happens to be my birthstone, and I'm always attracted to imperfections or unique details when it comes to gems." — Sarah Wasilak, senior editor, Fashion

Paloma Wool
lisasaysgah.com

Paloma Wool

"Paloma Wool is an independent label in Barcelona started by Paloma Lanna. The brand is known for its bold prints, like this Paloma Wool Base Top ($95, originally $115)." — Nikita Charuza, editor, Fashion

Hill House Home
hillhousehome.com

Hill House Home

"Nell Diamond found out she was pregnant two weeks after launching Hill House Home. I'm already obsessed with the brand's dreamy nap dresses, and this Hill House NYC The House Cardigan ($75) seems like the perfect piece to go on top of it." — NC

La Ligne
lalignenyc.com

La Ligne

"La Ligne was started in 2016 by three female cofounders — Meredith Melling, Valerie Macaulay, and Molly Howard — who saw and wanted to celebrate the beauty of the stripe. The fresh season updates are always a treat, just like this Mini Playa Sweater ($450)." — SW

Margaux
margauxny.com

Margaux

"Alexa Buckley and Sarah Pierson founded Margaux in an effort to expand the size range for staple shoes every woman needs. The Sneaker ($278) just launched in three beautiful shades of rose, sage, and white. Buckley and Pierson are working with a family-owned sneaker factory in Portugal to churn them out." — SW

Mikoh
shop.mikoh.com

Mikoh

"Mikoh was started by Oleema and Kalani Miller, and the brand always delivers when it comes to gorgeous swimsuits and ready-to-wear pieces like this stunning Mikoh Brava Maxi Dress ($272)." — NC

Brother Vellies
brothervellies.com

Brother Vellies

"Brother Vellies founder Aurora James has done tremendous work for the fashion community with her 15 Percent Pledge, which urges retailers to buy from Black businesses and increase companywide diversity. But her accessories label has put her on the radar as an extremely thoughtful, creative designer. I've been dreaming about her Gemini Sandals ($685) since I first saw them." — SW

Donni
shopdonni.com

Donni

"Alyssa Wasko created Donni in 2009, and the brand has exploded with its knit pieces. It has even expanded to jewelry, like these beautiful Donni Gem Drop ($169) earrings." — NC

Marrow
marrowfine.com

Marrow

"I've met Marrow Fine founder Jillian Sassone, and her dedication to detail is extraordinary. That's why you'll see so many amazing alternative engagement rings on her site that can also be worn as statement pieces. I love this Blush Lilac and Seafoam Sapphire Toi et Moi Ring ($6,100)." — SW

Subsurface
subsurface.tv

Subsurface

"Kari Fry's goal with the debut of Subsurface the first week of April 2020 was to approach fashion from a slow method, never anticipating the launch coinciding with a pandemic. Now more than ever, her vision for a specially curated wardrobe and only buying pieces that have intention becomes a reality. If the Silk Ribbon Top ($220) and matching Silk Ribbon Pant ($395) was my only luxe, indoor-meets-outdoor outfit until the end of time, I'd be A-OK." — SW

Brow Code
browcode-usa.com

Brow Code

"Celebrity eyebrow stylist Melanie Marris is incredibly passionate about her brand, and it shows. Out of all the impressive products on the site, I'm most fond of the Aftercare Oil ($50), being the minimalist that I am. It helps with nourishment and growth, and it makes me feel effortlessly sexy when I brush it on." — SW

Marion Parke
marionparke.com

Marion Parke

"As someone who's suffered from plantar fasciitis, I always love talking to Marion Parke about her brand. As a former podiatric surgeon, Parke blends luxury fashion and comfort — her signature insole has been well-known since brand launch in 2016. The Cora Platform Slides ($595) have me looking toward spring and summer already." — SW

Neous
neous.co.uk

Neous

"Vanissa Antonious, who draws on the sculptural work of British Artist Barbara Hepworth, launched her bag brand in September 2020, and this Orion shape in banana yellow ($703) is my current favorite. I love how it becomes an integral part of the outfit as soon as you swing it over your shoulder." — SW

Le Ore
bandier.com

Le Ore

"Le Ore offers live-in loungewear made with sustainable fabrics like recycled yarn, and it speaks to my ideal active-leisure wardrobe. Sold at Bandier, The Modena Rimini Bodysuit ($148) has an adorable bow at the back, and it fits Jennifer Bandier's 2014 vision for the launch of her company: a destination for active and after." — SW

Dôen
shopdoen.com

Dôen

"I've been wanting to buy more dresses that feel easy and breezy to put on in the mornings. This Dôen Isolde Dress ($398) is not only gorgeous, but I also love the romantic silhouette." — NC

T.A.
shop-ta.com

T.A.

"T.A. owner Telsha Anderson thoughtfully curates her assortment of upcoming or lesser-known brands, which makes any trip to the TA shop worth it. You can also find gems from the likes of fashion favorites, like this Rosie Assoulin Pearl-Trimmed Eco Hemp and Cotton Midi Dress ($1,895)." — SJ

Zhilyova
zhilyova.com

Zhilyova

"Zhilyova is a Ukrainian lingerie brand founded by Valeria Zhilyova in 2014 to reflect femininity, freedom, and inclusivity. I've never felt more empowered than in the brand's underwear, which comes in some really unique silhouettes like this Unnamed 33 Bra ($95)." — SW

Isa Noy
isanoy.com

Isa Noy

"Isabel Herrero was born in Puerto Rico, and her jewelry is meant to reflect her Caribbean roots and the happy feeling she experiences when she's there. I think of her Large Gold Silk Rock Wrap ($1,200) as the only piece of jewelry I need when I'm packing a suitcase and headed to the beach. It's the most delicate treasure I own." — SW

Oceanus
oceanusswimwear.com

Oceanus

"There are so many reasons Oceanus has become my favorite swimwear label. Not only are the pieces a work of art, with intricate beading, Swarovski crystals, and details that speak to the wearer's personality, but they are also made from recycled, eco-friendly materials. I like to coordinate my suits with the accessories to match, like this Zoe Lilac Bag ($92) that I can take with me anywhere." — SW

Giaborghini
giaborghini.it

Giaborghini

"Started in 2016 by Florentine entrepreneur and designer Barbara Borghini, Giaborghini is inspired and led by women. Ginevra is Barbara's daughter (hence the name of the brand). I love the playful update on the puffer accessory trend that comes in the form of these Gia 4 Coffee Brown Mules ($389)." — SW

Sincerely Tommy
sincerelytommy.com

Sincerely Tommy

"I love stopping by the Sincerely Tommy store, which feels more like a lifestyle destination than a shop. It not only lets me know about the emerging or established brands I should know about, but it also offers up on-trend, quality pieces that are surprisingly timeless — take this Azur Plissé Mid Calf Tank Dress ($535), for example." — SJ