This Brazilian Blogger Is the Fashion It Girl Who's Missing From Your Insta Feed

Updated on 7/4/2016 at 12:30 PM

Helena Bordon is so much more than your average fashion blogger. The 29-year-old Brazilian native has launched her own website, retail chain, and line of sunglasses. Of course, her feed is every bit as fabulous as the others you follow. Helena is always keeping us updated with the pieces she adds to her wardrobe and the places she goes on vacation, with the outfits to match.

But Helena's fashion roots run deep. Her mother, Donata Meirelles, is the style director at Vogue Brasil, and when it came time to shop for a wedding dress, Helena repurposed Donata's vintage Valentino design. Read on to find out more facts about Helena, because her story definitely doesn't end there, then make sure you follow the girl who's bound to inspire you to try new trends and shop new pieces.

Helena Runs Her Own Lifestyle Site

Read up at HelenaBordon.com.

She Wore the Most Gorgeous Valentino Wedding Dress

The veil was magnificent.

In Fact, She Repurposed Her Mother's Vintage Design

But Helena Celebrated Her Nuptials Twice

She wore this custom Calvin Klein creation for her second reception in St. Barts.

Helena Starts Trends Left and Right During Fashion Month

At Paris Haute Couture week, she opted for a total Dior look, save for her own sunglasses.

Designers Are Thrilled to Have Her Sit Front Row

They Dress Her Head to Toe, After All

Wearing Moschino at Milan Fashion Week.

She Hangs by All the Style Bloggers, From New York to Paris

And She Knows How to Unwind In Style

Helena Has Her Own Sunglasses Line

You can shop it on her website.

She's Got Many Collaborations in the Book

One of her buzziest was a jewelry range she introduced in 2013 for LOOL.

Helena Walked the Red Carpet at the Venice Vilm Festival

She wore an asymmetrical Elie Saab gown, Schutz shoes, and Jaeger-LeCoultre jewels.

But She's Hit Up the amfAR Gala Many Times

She showed off this Philosophy dress and Edie Parker clutch in 2015.

And She Loves a Good Personalized Clutch

Helena Cofounded 284

It's a Brazilian retail chain that she started with her childhood friends Bernardino and Luciana and Marcela Tranches in 2008.

She Interned at Valentino During Her Time in New York

Now she just sits front row at all the shows.

Helena's Mom Is Just as Stylish as She Is

She's the style director at Vogue Brazil.

And of Course, She's Mastered the 1 Pic All Fashion Girls Have on Their Feeds

It involves an artsy cup of coffee with the optional avocado toast.