Think fashion requires hard work and hours of preparation? Think again. Coral Lee Briggs, a client director at a London-based design agency, insists that a nonchalant approach is the cornerstone to her city's style. "The look is more undone," she said. "In order to achieve it, I would say it probably starts with caring less. Wear trainers with a silk dress, pair heels with dungarees — just don't look like it took ages to plan it."
According to Millie Walton, an editorial associate at Condé Nast Contract Publishing, this attitude of feigned indifference will ensure a more fashionable — and stress-free — existence. "It doesn't matter if it's ironed, ripped, or laddered — in fact, that's probably better," she said, laughing. "Londoners' style isn't groomed or calculated, it's effortless."
