J.Crew's New Fall Collection Is Sweeter Than Apple Cider Doughnuts

Apologies in advance if J.Crew's newest collection inspires you to do awfully cliché Fall activities, like suddenly taking up apple picking or hopping aboard a hayride. The preppy brand recently unveiled its new Point Sur collection, as well as other seasonal designs, with a sweet campaign. Though the Point Sur range used to consist of denim, it has since been expanded to include knits, skirts, blouses, and more.

In typical J.Crew fashion, prices hover around $100 — sometimes more, sometimes less — but the flattering pieces are definitely wardrobe staples, as opposed to being driven by more transient trends. Browse through the cozy campaign shots ahead, and shop pieces from the new collection.