UGG, Everlane, and More of Your Favorite Retailers Reveal Their 2021 Game Plans

"Known for our timeless quality and style — and with our guiding principle of everyday luxury in mind — we've reimagined our iconic puffer in a new and contemporary way," said Rebecca Loyo Mayo, Aritzia's vice president of sustainability. "We're thrilled to have recently introduced the Super (Re)Puff, which offers all the top-of-the-line technical details that will keep you warm, and drives impact by using lower-emission materials including Econyl, regenerated nylon made from postconsumer waste, and repurposed down."