ALOK wanted their first look to "embody a private oasis, a secret garden: an homage to the interior, intimate reflective work so many of us have had to do during quarantine."
POPSUGAR: What's it like to participate in Fashion Week virtually, if you had to summarize it in a few short words?
ALOK: A sign of the times.
PS: How do you approach styling an outfit for Fashion Week?
ALOK: I begin every outfit with an idea or a feeling. Styling a look is about materializing an abstract concept. That's why I love fashion – it makes ideas real.