After moving from Italy to Miami, Valeria Campello and her husband, Ugo, founded Cosabella, Italian for "everything beautiful," in 1983. Today, Cosabella is a family-run luxury intimates and loungewear business. "We create inclusive, timeless designs that evoke confidence and individuality for people of every background, gender, and belief," co-CEO Silvia Campello said of the brand. Coining the term "no more visible panty lines," the brand has over 22 sizes, including standard, extended, curvy, ultra-curvy, beauty, and petite ranges of thongs, bras, bralettes, bodysuits, rompers, teddies, and more. But their most popular item, selling out every three minutes worldwide, is their Never Say Never Sweetie Bralette.
The bra comes in different colors and prints and also includes a padded sweetie style. In addition to lingerie, the brand recently launched Vita Marina, an eco-friendly swim collection that incorporates recycled fibers into the fabric.
