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Tommy Hilfiger's adaptive clothing line, launched in fall 2017 across the US and now available in Europe, Japan, Australia, Mexico, Brazil, Peru, Colombia, and Chile, marked the first global lifestyle company to update its apparel to fit the needs of people with disabilities. With a "shop by solution" feature on the website guiding users through all adaptive modifications, orders arrive in easy-to-unwrap, user-friendly packaging. In the US, customers are also able browse the collection using accessibility tools powered by AudioEye.