The Best Fitbit and Fitness-Tracker Deals For Amazon Prime Day 2023

POPSUGAR Photography | Chaunté Vaughn
POPSUGAR Photography | Chaunté Vaughn
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Amazon Prime Day is here for another day, and you can still score some of the best deals on fitness and wellness items, from home workout equipment to sneakers and leggings. But a major area to score a deal during Prime Day is in tech — and that means it's your moment to scope out a new fitness tracker or smartwatch.

Through the end of today, July 12, some of the industry's best offerings are discounted, including Apple Watch, Whoop, and Fitbit, so now's your chance to get them at a significantly cheaper price. Whether you're a serious athlete who wants to keep an eye on their recovery, a runner who wants to track their mileage, or someone just wanting to get closer to 10,000 steps a day, there's a fitness-tracker deal in Amazon Prime Day for you. We're serious: Amazon Prime Day fitness-tracker deals start at just $33, and you can even get a high-performance Suunto adventure watch for $150 off.

To help you get a tracker that's worth the money — and to help you cut straight to the best markdowns — we've singled out the best Amazon Prime Day deals on Fitbits and fitness trackers. Keep reading to see the ones worth a purchase, and shop more of POPSUGAR's Amazon Prime Day sale picks here.

Best Amazon Prime Day Deal on Fitness Trackers Under $50
amazon.com

Best Amazon Prime Day Deal on Fitness Trackers Under $50

Fitpolo Fitness Tracker ($33, originally $50)

If this price seems to good to be true for a fitness tracker, you're right in some ways; this won't come with all the high-tech features or well-built app of, say, an Apple Watch. But if you're looking for a simple fitness tracker that can monitor your steps, heart rate, and sleep — with an Apple Watch-like aesthetic — Amazon reviewers say you can count on this one.

Best Amazon Prime Day Deals on Fitbit Under $80
amazon.com

Best Amazon Prime Day Deals on Fitbit Under $80

Fitbit Inspire 3 Health & Fitness Tracker ($80, originally $100)

This deal is almost out, so if you're interested, it's time to act. If you're OK with a black or orange band, you can get a Fitbit with all the bells and whistles of a basic fitness tracker — and then some — for just $80 right now. Get a daily readiness score, all-day activity tracking, 24/7 heart-rate monitoring, 20-plus exercise modes for exercise tracking, reminders to move and breathe, sleep tracking, and calls, texts, and app notifications from your smartphone. All this is available via the color touchscreen and Fitbit's app.

Best Amazon Prime Day Deal on Fitbit Under $100
amazon.com

Best Amazon Prime Day Deal on Fitbit Under $100

Fitbit Charge 5 Advanced Health & Fitness Tracker ($100, originally $150)

For just $20 more than the Inspire, you can get a Prime Day deal on a Fitbit that's a bit more advanced. The Fitbit Charge 5 can do everything the Inspire can, but with some additional perks, like monitoring your skin temperature, tracking heart-rate variability, and showing you your real-time pace and distance during an outdoor workout using the built-in GPS.

Best Amazon Prime Day Deal on Fitbit Under $150
amazon.com

Best Amazon Prime Day Deal on Fitbit Under $150

Fitbit Versa 4 Fitness Smartwatch ($140, originally $200)

The Fitbit Versa 4 is on sale for less than $150 on Prime Day and can pretty much do it all. It tracks all your daily activity and workouts — including a "readiness score" based on your recovery and 24/7 heart-rate monitoring — plus tons of other features, including (but not limited to) sleep-stage tracking, stress management, Bluetooth calls, texts and phone notifications, Fitbit Pay, Amazon Alexa, and Google Wallet and Maps.

Best Amazon Prime Day Deal on Whoop
amazon.com

Best Amazon Prime Day Deal on Whoop

Whoop 4.0 Activity Tracker With 12 Month Subscription ($199, originally $239)

A screen-free fitness tracker, Whoop is uniquely focused on recovery. It continuously monitors your heart rate, respiratory rate, resting heart rate, heart-rate variability, skin temperature, blood oxygen levels, daily activity, and sleep to give you a "strain" score that represents the physical and mental demands you're putting on your body. See that and so much more data in the Whoop app, where you can also get workouts, log wellness behaviors, connect with community members, and track exercises, reps, and weight usage.

For more, read a POPSUGAR editor's review of the Whoop 3.0.

Best Amazon Prime Day Deal on Apple Watch Under $250
amazon.com

Best Amazon Prime Day Deal on Apple Watch Under $250

Apple Watch SE (2nd Gen) GPS 44mm Smart Watch ($230, originally $279)

For just $230 on Prime Day, you can join the massive Apple Watch crew that aims to close their activity rings each and every day. This smaller, simpler iteration of the Apple Watch still has all the activity tracking and phone connectivity you want from a smartwatch and activity tracker, but at a fraction of the price of the Series 8. This one doesn't have cellular, but there are cellular-compatible Apple Watch SE models on sale for Amazon Prime Day, too.

Best Amazon Prime Day Deal on Apple Watch Under $500
amazon.com

Best Amazon Prime Day Deal on Apple Watch Under $500

Apple Watch Series 8 GPS + Cellular 41mm Smart Watch ($380, originally $499)

If you upgrade to the Apple Watch Series 8 with this Prime Day smartwatch deal, you'll get access to super in-the-weeds health data, including temperature measurements, blood oxygen saturation readings, and the ability to take an electrocardiogram. That's all on top of everything else the Apple Watch offers, including seamless smartphone notifications, third-party apps, and in-depth activity and workout tracking. Worth noting: only the (Product) RED band is currently available for the $380 Prime Day deal.

Best Amazon Prime Day Deal on a Multisport Watch
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Best Amazon Prime Day Deal on a Multisport Watch

Polar Vantage M2 Advanced Multisport Smart Watch ($255, originally $300)

Aesthetically, this multisport watch falls somewhere between rugged outdoorsy and high-end tech, making it perfect for both logging workouts and getting dressed up. It offers tons of insights on performance and your current training level and recovery, and it supports tracking for more than 130 sports. Smartwatch features like music controls, weather, and call/text notifications make this worth wearing even when you're not breaking a sweat.

Best Amazon Prime Day Deal on Garmin
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Best Amazon Prime Day Deal on Garmin

Garmin Vivoactive 4 GPS Smartwatch ($170, originally $330)

This Garmin looks polished, but still does a lot that it's more rugged counterparts can do, including track GPS and indoor workouts, store music from third-party apps like Spotify, allow you to pay with your watch, display phone notifications, and keep track of your energy levels, Pulse Ox, respiration, menstrual cycle, stress, sleep, estimated heart health, hydration and more. It can even guide you through a workout right onscreen, and withstand going up to 50 meters underwater.

Best Amazon Prime Day Deal on an Adventure Watch
amazon.com

Best Amazon Prime Day Deal on an Adventure Watch

Suunto 9 Peak Pro Premium GPS Adventure Watch ($399, originally $549)

During Prime Day, you can get $150 off this premium adventure watch, designed to go mountain biking, trail running, diving, and rock climbing with you. Passionate reviewers have thoroughly tested it and can vouch that the satellite connection is fast, the GPS and heart rate monitoring is accurate, has a long-lasting battery (eight days out of the box, five days after a year), and the app and stats are easy to read and navigate.