Joanna Gaines's New Target Collection Is Nearly Doubling in Size, So It's Time For a Demo Day
As POPSUGAR editors, we independently select and write about stuff we love and think you'll like too. If you buy a product we have recommended, we may receive affiliate commission, which in turn supports our work.
With Target's Hearth & Hand With Magnolia collection, Joanna Gaines has worked her designer eye, releasing tons of farm-chic goods that have transformed homes into look-alike Chip and Jo "fixer-uppers." Since its first release nearly three years ago, the brand's popularity has been off the charts, and today, it practically dominates Target's home section. With offerings such as tabletop pieces, bedding, bath, furniture, art, and more, it's hard to find any item you wouldn't want in your home.
As fans of Target and the Gaines's, we're gung-ho for a Hearth & Hand launch, but this one has us extra excited: the brand is doubling its size! In over 600 stores nationwide, there will be more than 500 home products for us Gaines-lovers to shop, and with the new expansion, it's safe to say we're over the moon to get our hands on double the Chip and Jo products. If you're interested in having a glimpse inside Magnolia's newest additions, have a look through the products ahead!