16 Genius Wedding Secrets Straight From a Wedding Planner

What's one thing you can skip out on? A guest book! "It's something so many buy and incorporate only to realize there's no long-term purpose for it," Jennifer told POPSUGAR. Seriously — will you sit down and look back at that book, ever? She also recommends ditching those mini emergency kits curated for brides. "While they're a great marketing idea, there's no wedding emergency that can be fixed by a kit the size of a Coke can."