Gen Z Yellow Products
Hello, Gen Z Yellow! Shop 31 Items in the Color That's Taking Over the Internet

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Bye-bye Millennial Pink, it was nice knowing you. There's a new color taking over our lives: Gen Z Yellow. If you haven't realized it yet, shades of this sunny color are all over campaigns, products, and designs. Why? This generation absolutely loves it. But how has it become so huge? A lot of experts point to strategic marketing and the bright hue giving people the opportunity to make a bold statement. Whatever the reason, it's truly having a moment, and we are going to embrace it.
We created your ultimate guide to the best fashion, home, beauty, and tech products in Gen Z Yellow. From a miniature hairdryer to fuzzy slippers, everything is a bit more intriguing when soaked in this vibrant color. Shop through these coveted items, and treat yourself. All the cool kids are doing it.
Birkenstock Essentials Arizona Slide Sandals
These comfy Birkenstock Essentials Arizona Slide Sandals ($40) are a weekend essential.
Crosley Cruiser Deluxe Portable 3-Speed Turntable
Put this Crosley Cruiser Deluxe Portable 3-Speed Turntable ($70) in your family room.
BDG Mellow Tee
EKOBO Bento Box
Vans Old Skool Butter Yellow Sneakers
You can't go wrong with these Vans Old Skool Butter Yellow Sneakers ($60).
The Molly Printed Headband
This The Molly Printed Headband ($28) will be the cherry on top of your outfit.
Topshop Simi Barrel Bag
UGG Fluff Yeah Genuine Shearling Slippers
Wow, we need these UGG Fluff Yeah Genuine Shearling Slippers ($100) in our lives.
LikeMindedObjects UO Exclusive Desk Lamp
This LikeMindedObjects UO Exclusive Desk Lamp ($300) will be a chic addition to the office.
Sandy Ting Cotton Bucket Hat
World’s Smallest Hair Dryer
Mimic Suede Heels
BaubleBar Fiona Huggie Hoop Earrings
Get these BaubleBar Fiona Huggie Hoop Earrings ($23, originally $38) before they sell out.
EDAS Yshaia Shoulder Bag
This EDAS Yshaia Shoulder Bag ($298) carries a considerable number of items.
Beats Solo3 Wireless On-Ear Headphones
Intentionally Blank Tula Clog Sandals
These Intentionally Blank Tula Clog Sandals ($149, originally $189) look cute with both jeans and dresses.
Fujifilm Instax Mini 8 Instant Camera
Eos Active Lip Balm Sphere in Lemon Twist
Solid Yellow Scrunchies
English Factory Swiss Dot Smocked Maxi Dress
Nordstrom at Home Kennebunk Bliss Plush Throw
Cuddle on the couch with this Nordstrom at Home Kennebunk Bliss Plush Throw ($40).
Vital Visitor Bee Earrings
Senreve Coda Leather Belt Bag
Wear this on-trend Senreve Coda Leather Belt Bag ($445) like a crossbody.
H&M Ribbed Bodysuit
Fjällräven Kånken Water Resistant Backpack
This Fjällräven Kånken Water Resistant Backpack ($80) is a cult favorite.
Hunter Original High Gloss Waterproof Boots
Keep dry in these Hunter Original High Gloss Waterproof Boots ($150).
Reclaimed Vintage The '89 Slim Tapered-Leg Jeans
We dig the vintage look of these Reclaimed Vintage The '89 Slim Tapered-Leg Jeans ($51).
H&M Cable-Knit Wool-Blend Sweater
Off-White Arrow Hard Side Trolley Wheeled Suitcase
Travel in style with this Off-White Arrow Hard Side Trolley Wheeled Suitcase ($1,000).
Sosken Harley Jacket
BaubleBar Laniyah Tassel Statement Earrings
Don't you adore these BaubleBar Laniyah Tassel Statement Earrings ($44)?